Digital Marketing

More than 4,700 cinema professionals have signed an open letter  calling on the European Union to “future proof” its MEDIA program, which has supported thousands of films during its 35 years, Deadline reports. They are concerned that a proposed mega-program, AgoraEU, will bring spending for culture, media and civil society under one group. Those expressing concern […]

Brendan Kinney, a veteran of more than 15 years in leadership roles in Vermont public media, has been named as chief executive officer of the Vermont Journalism Trust, publisher of VTDigger, a nonprofit news organization, VTDigger reports. Kinney currently serves as the chief executive of Vermont Public, the public television and radio broadcaster. He will

Spending on Mom rebounds but let’s not call it a glow-up just yet.

AMC Theatres is trying to find another way – using its big video screens and theaters when it is not using them for movies. How about live concert-like content performances?

An auction of 130 of Perry’s personal belongings was announced earlier this week by Dallas-based Heritage Auctions.

Trade Desk execs gave Q2 guidance for an 8% revenue gain YoY to around $750 million. The company credits rising ad spend for its platform to brands’ interest in the “open internet” placement of digital media advertising vs. “walled garden” media sellers such as Meta Platforms and Google.

Meta is reportedly developing a personalized AI assistant designed to complete tasks for its 3.5 billion users across its various social-media platforms.

Snap’s Dynamic Product Ads revenue grew more than 30% year-over-year, doubling adoption among small and medium-sized businesses.

LinkedIn brings its first-party audience data to Amazon Ads’ streaming TV inventory through Microsoft Monetize, building on an existing partnership that foreshadows Amazon’s upfront presentation next week.

LinkedIn brings its first-party audience data to Amazon Ads’ streaming TV inventory through Microsoft Monetize, building on an existing partnership that foreshadows Amazon’s upfront presentation next week.