Digital Marketing

The shift in ecommerce supports what some have labeled as an affiliate program, which could temporarily take the place of advertising to become the revenue generator. Merchants pay a fee to support the checkout.

The media agency will handle 130 countries from a central hub in Copenhagen where Maersk is headquartered. Havas Media was the incumbent.

An article in the July 15 edition of MediaDailyNews omitted that the company, NextMed, neither admitted or denied the allegations made in the Federal Trade Commission’s complaint or order, but agreed to the terms ordered by the commission to settle the complaint.

A new, first-of-its-kind analysis indicates local ad spending is a leading indicator for state economies. And it doesn’t bode well for foreseeable quarters.

Roughly one in three young people describe social media as somewhat or mostly harmful.

Financial issues aside for these programs, the positive is that from an ad perspective, networks get premium pricing for brands due to shows’ live or live-to-tape nature.

Financial issues aside for these programs, the positive is that from an ad perspective, networks get premium pricing for brands due to shows’ live or live-to-tape nature.

A tin filled with Russell Stover chocolates and shaped like a traditional snowman was referred to as a “snowperson” the other day on QVC.

Rothman, a long-time digital publishing industry exec and advisor, updates us on the multimedia expansion of center-right pub “The Dispatch.”

Microsoft announced several key changes Wednesday that primarily focus on its AI and cloud strategies.