Digital Marketing

I originally planned this column for Monday, the day before Nielsen normally publishes its monthly Gauge data, but turns out it’s delaying it another week due to a recalibration.

The statute requires online platforms “to adopt a government-imposed system for regulating certain political content,” Musk’s X Corp argues in papers filed with the 9th Circuit.

The company’s algorithmic rebuild relies on using AI that “better understands what a post is actually about” and how it relates to each user’s in-app behavior, with the goal of delivering “more accurate and helpful recommendations.”

“Enjoining the use of Perplexity’s signature product on one of the internet’s most important websites would cause devastating harm to the company and consumers alike,” Perplexity tells the 9th Circuit.

She most recently served as CEO of Omnicom’s OMD USA unit.

Starting next year, Universal Pictures will extend the theatrical window for new release movies to five weekends this year (around 35 days), and seven weekends (around 49 days) in 2027, according to a New York Times report.

The publisher and consultant boosted its 2026 U.S. ad-growth forecast to 10.2%, or 8.9% excluding political ad spending, despite geopolitical unrest and macroeconomic uncertainty.

Telegraph staffers said they were “optimistic,” “enthusiastic” and “cautiously pleased” after meeting their potential new owner, German publisher Axel Springer, earlier this week, The Guardian reports. This follows a three-year takeover battle. The staff feels that Axel Springer and its boss Mathias Döpfner are enthusiastic about news and that. this is “the best possible outcome.”

Organic search clicks have decreased by 42% since the expansion of Google AI Overviews in Google Search in May 2025, according to an analysis by Define Media Group, Search Engine Land reports. But breaking news traffic for publishers grew by 103% from November 2024 through early 2026 as readers have sought news on major developments like international

The Interactive Advertising Bureau in Sweden at a recent board meeting moved to exclude Meta as a member of IAB Sweden, claiming that Meta is not doing enough to prevent fraudulent ads. The move sets standards for other European bodies to demand higher advertising standards from major tech platforms, and highlights the need for increased