Digital Marketing

The European Union announced it has approved the combination unconditionally on Sunday. Today Omnicom said the deal is expected to close by late Wednesday.

He started in politics at 16 with a TikTok account that helped pull a whole generation into the 2020 election.

The White House has put on hold a draft executive order aimed at preempting state AI regulations that would significantly impact the digital ad industry’s ability to navigate one set of national rules. This action allows for the current “patchwork” of state-specific laws to continue developing.

The EU’s regulatory body, The European Commission, issued a press statement over the weekend announcing the decision after studying the companies’ request for approval for six months.

The outsider brought into CBS News to blow things up has actually said “I wanna blow this up” at meetings with her new colleagues.

The New York Times’ advertising arm is finding it can write its own future through technology.

Mark Read, who as CEO of WPP oversaw the sale of a majority stake in Kantar Group to Bain Capital, has been named chairman of Kantar Media, which was spun off and sold to H.I.G. Capital earlier this year.

“Wicked: For Good” is the second-biggest domestic opening of the year so far, with national TV ad spend estimated at $20.1 million – from 3,860 airings producing 2.4 billion impressions, according to EDO Ad EnGage.

The U.S. Department of Justice made its final appeal on Friday to convince Judge Leonie Brinkema to divest key parts of Google’s ad business.

Smartphone users are fighting Google’s bid to scrap a jury verdict requiring the company to pay $425 million for allegedly gathering analytics data from people who had attempted to block data collection.