Digital Marketing

X has announced that creators based in the U.S. must now go through X Money to receive payouts in an effort to onboard more users to its recently launched payments platform.

Washington’s disclosure mandates “are so burdensome that they have forced Meta, Google, and other online platforms to ban political advertising in Washington altogether,” Meta says in papers filed this week with Justice Elena Kagan.

TV advertising for the midterm elections is increasingly focused on the data-center industry, according to new research from AdImpact. To date, there have been 15,000 airings related to data centers totaling $7.6 million. In July alone, research tracked 5,100 ads across political advertisers (candidates and political groups), with August rising to 7,100 and 31 advertisers.

TV advertising for the midterm elections is increasingly focused on the data-center industry, according to new research from AdImpact. To date, there have been 15,000 airings related to data centers totaling $7.6 million. In July alone, research tracked 5,100 ads across political advertisers (candidates and political groups), with August rising to 7,100 and 31 advertisers.

AmazonBot – used to index content and gather data to improve Alexa and search results – represented more than 4% of all web visits.

At a time when marketers seem transfixed on the “visibility” their brands have with AI, Comscore is taking the next step: analyzing how it is changing the way humans engage with brands.

Google wants to access characters, storylines, and content to help “train” its AI platforms. Reports say Google has had many introductory meetings with Hollywood studios.

Their humorous commercials have propelled a handful of car insurance companies to the top of their industry, but they rank among the lowest in customer satisfaction.

Microsoft says it will reorganize its reporting structure from three segments into two: Agents and Infra, and Devices and Consumer.

Spot features multiple prominent “bird” mascots sitting down for an “interview” for a fake Netflix documentary.