Digital Marketing

In a race to grab market share, Perplexity announced it will pay Snap $400 million over one year to integrate its AI answer engine into Snapchat. Exact terms of the Snap-Perplexity data-use agreement were not publicly detailed.

Netflix wants to take care of the future – and comes with a focus on Gen Z and Millennials – with a move into video podcasts, an area of growth among young consumers.

The new missing-child drama “All Her Fault” gets right down to business from the very first scene.

And additional channels will follow in 2026, iHeartMedia says.

“It’s like having Amazon Prime delivery right in the store,” noted one shopper on social media.

The Motion Picture Association has issued a cease-and-desist letter to Meta, warning the tech giant to stop using the term “PG-13” to describe a new content-moderation initiative on Instagram.

A federal judge on Tuesday threw out a lawsuit accusing Amazon’s Audible of sharing information about users’ audibook browsing and listening with Meta Platforms, via its analytics pixel.

Pinterest’s latest performance report shows a boost in revenue as the company added users across every region, reaching 600 million monthly actives for the first time in its 15 year history.

Google and Fortnite developer Epic Games have agreed to resolve a high profile battle over Play store policies, the companies said late Thursday in a joint filing with U.S. District Court Judge James Donato in the Northern District of California.

Tim Berners-Lee, the inventor of the World Wide Web, warned that large language models may replace humans in consuming the internet – suggesting that the ad model estimated by the IAB to generate $398 billion this year could “fall apart.”