Digital Marketing

Lawmakers on Wednesday unveiled a privacy bill that would override laws in at least 20 states, and would not require businesses to allow consumers to reject common forms of ad targeting.

Google Cloud has announced a $750 million fund to support its 120,000 partners in advancing joint customers’ transformation with agentic AI.

Threads is rolling out “Live Chats,” a new way for brands, creators and fans to stoke conversation around relevant real-time events.

Microsoft Executive Vice President Ryan Roslansky has named longtime LinkedIn employee and former COO Daniel Shapero as the social media and jobs platform’s new CEO.

A year after the ad industry launched an ethical AI certification program, publishers in its ad-supported media supply chain now have one too.

Revenue, research and insights teams at Trusted Media Brands (TMB) are using AI tools to provide advertisers with a coherent narrative, AdExchanger reports. This isn’t easy, given that inventory spans print, web, social, streaming and newsletters. “The magazine subscriber doesn’t look anything like the TikTok viewer, at least on paper,” says Michael Boccacino, vice president

Pittsburgh media have survived a new-death experience this spring, Associated Press reports. The Pittsburgh Post-Gazette was acquired by a nonprofit that is committed to keeping it open. And the the alternative Pittsburgh City Paper, which was to close after 34 years, is making a comeback under new ownership.

Warren Buffett has reduced Berkshire Hathaway’s stake in Amazon by more than 77% — to 2.3 million shares — while investing $351.7 million in The New York Times, for roughly 5.1 million shares, The Street reports. Buffett is continuing to move away from some big tech holdings into a more selective mix of media and traditional businesses.

Apple is already looking at the next step – not just with fully enabled AI in iPhones, but other physical products where AI will show off its use.

Just in the nick of time, charm returns to TV today, thanks to Zach Galifianakis.