CRM

AI Conferences for Startups and Growing Businesses

For startups and small and medium businesses (SMBs), conferences offer more than inspiration — they provide you with tools, invaluable insights, and direction. You’ll see how real businesses use artificial intelligence (AI) for sales, services, marketing, and commerce — and that’s just the beginning. These AI events give you access to innovative new technology, expert […]

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How AI Agents Help Providers Boost Operational Efficiency and Improve Patient Care

Providers are increasingly facing challenges when it comes to delivering high quality patient care. An aging population and workforce shortages are straining administrative resources and contributing to provider burnout. A staggering 87% of healthcare workers admit they work late each week just to complete their administrative duties. But what if our healthcare workforces had unlimited

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Locks, Alarms, and Cameras: A 3-Step Framework for a Stronger Data Loss Prevention Strategy

At Salesforce, trust is our number one value, and protecting your data is our top priority. The digital landscape, however, is constantly changing. Building a strong data loss prevention (DLP) strategy starts with understanding shared responsibility. There are security measures Salesforce provides for you, and actions you need take yourself based on your business needs.

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Here’s What a Broken Conversation with AI Tells You and How Design is the Fix

When misunderstandings happen in conversations, what do you do? Humans will fix them naturally and quickly, usually within a few turns. But if it takes more than six turns to repair a misunderstanding, the conversation may start to fall apart or stop altogether. But what happens with human-to-AI interactions? Similarly, it matters that when communications

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Powering Personalized Energy Journeys at Scale

ENGIE Italia, a part of the global ENGIE group and leader in sustainable energy, serves over 1 million households across Italy.  As an industry innovator dedicated to meeting customer expectations, ENGIE is transforming its customer engagement model using AI and real-time data.   Meeting evolving customer expectations With customer expectations rapidly shifting, especially during critical moments

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Startups: Create a Hyper-Personalized Customer Experience

Want to give your customers a hyper-personalized experience but you’re not sure if you can afford it? Hyper-personalization isn’t just a buzz word anymore — it’s something most businesses are doing to stay ahead today. Learn how to provide hyper-personalized customer experiences in a cost-effective way with this overview. For startups and small or medium-sized

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Smarter Student + Donor Engagement with Salesforce Maps

Smarter Student + Donor Engagement with Salesforce Maps See Salesforce Maps in Action! Join us for an interactive session on how Salesforce Maps can transform the way your Major Gift Officers plan and prioritize donor meetings. Learn how this powerful tool supports Advancement and Recruiting & Admissions by enabling data-driven travel planning, route optimization, and

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What is Experience Architecture and Why You Can’t AI Without It

A common misconception about designing for AI is that user interfaces are mostly going away. In reality, they’re evolving – moving from static screens into more dynamic, conversational, and adaptive experiences. The rules of engagement are changing how people and AI connect, communicate, and collaborate. UX designers have an opportunity to shape these rules, to

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