CRM

#TogetherTuesday: How employee volunteering in education fuels Salesforce ulture

On TogetherTuesday, communities worldwide mobilize around a shared commitment to generosity, turning collective energy into powerful everyday action. At Salesforce, this is a concept we live by every single day — and this year, we are channeling that power to support our schools, educators, and youth.  Through our employee volunteering and giving programs, we create

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How to Design an AI-Native Architecture with Salesforce Headless 360

Imagine an AI-native startup that needs to deliver highly personalized, real-time investment recommendations while navigating complex data security and governance requirements. As the architect, you are responsible for designing a system that connects this external agent to core customer data without sacrificing performance, compliance, or scalability. This is where Salesforce Headless 360 comes in. In

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Smarter Staffing, Better Coaching: Introducing Agentforce Contact Center Workforce Engagement Management

Customer service has evolved. The tools supervisors use to manage it haven’t. Today’s service leaders often have to jump between disconnected systems to understand what’s happening across their operations. AI performance lives in one tool. Service rep quality metrics live in another. Workforce management lives somewhere else entirely. And as AI agents become a larger

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Catherine’s Journey from Salesforce Apprenticeship to Future Engineer

From browser games to building enterprise infrastructure, Catherine Brennan’s career change to tech shows how curiosity, persistence, and opportunity can open doors to a fulfilling career. Today, she’s thriving as a Infrastructure Engineer Apprentice through the Salesforce Apprenticeship Program Future Pathways—but her path to this point has been anything but ordinary. How Gaming Sparked an

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