CRM

Try the CRM for SMBs You started with a spreadsheet. Then you added an email tool, a project tracker, a billing app, and something just for scheduling. Each one made sense at the time. But somewhere along the way, you didn’t build a tech stack — you built a franken-stack: a collection of mismatched tools […]

Kogan.com is one of Australia’s largest pure-play online retailers, selling everything from televisions and appliances to mobile plans and insurance. The company’s model is built around competitive pricing and high volume, which means that when customers have questions, they arrive in the thousands. Most inquiries are predictable, such as “where’s my order?” (WISMO) or “how

Try the Marketing CRM for SMBs Being “social” used to mean showing up at events, handing out business cards, and hoping the right people called back. Now, it means running targeted ads on Instagram before your morning coffee, building look-alike audiences from your best customers, and activating artificial intelligence (AI) to write the copy while

Try the Marketing CRM for Startups Founding a startup can feel like building a plane as you fly it. But before you hit the ejector seat button, remember that you don’t have to do it alone. While you have a vision, the challenge is getting people to notice you without a massive budget. At Salesforce,

There isn’t a single path to agentic marketing success — it’s more like a choose-your-own-adventure. Some teams want to preserve what’s already working and layer in new capabilities gradually. Others are ready to build something new from the ground up. Both approaches can work. The key is knowing which one fits where you are today.

Get the right insight to the right person—before they ask Picture this: It’s 8:25 a.m., your morning coffee is brewing, and you have a massive forecast review meeting in five minutes. Instead of scrambling across tabs, sifting through many dashboards, and filtering through a mountain of noise, a clean text brief pops up directly inside

If you’ve ever opened Google Analytics and immediately felt lost in a sea of charts, bounce rates, and acquisition reports, you’re not alone. For many small business owners and startup founders, Google Analytics basics feel anything but basic. But here’s the thing: You don’t need to be a data scientist to get real value from

At Salesforce, Trust is our number one value, from the inside out. As AI becomes more prevalent as a tool leveraged by bad actors, attacks become faster and less predictable. To help our customers guard against common attacks, like session hijacking, Salesforce continues to harden customer configured controls in the Salesforce Platform. Recently, we began