CRM

Scalability can make or break a business. You’re either growing with demand or facing the risk of performance slowdowns, system outages, lost revenue, and unhappy customers. While implementing scalability across an organization can seem like an enormous task, it’s doable. And the first step to becoming a scalable business? Learning from others. In a recent […]

Whether you’re running an e-commerce platform preparing for Black Friday or a SaaS solution onboarding a wave of new users, handling high demand without compromising app performance is critical to keeping customers happy.      Happy customers are one thing, but loyal customers? You’ll need to consider performance testing tools – think of scale testing as your

Managing vast amounts of data is daunting. With millions of records to handle, maintaining high data quality, compliance with regulations, and streamlining processes can seem overwhelming. Yet these tasks are essential for any organization striving to stay competitive and efficient. In fact, data quality is a top priority for analytics and IT leaders.  Every company

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. This can lead to business growth — even when you’re handling customer problems. Our research finds that 88% of customers say good customer service makes them

Artificial intelligence (AI) has left no stone unturned to help small and medium-sized businesses (SMBs) in marketing. From data-driven campaigns, automating processes, and optimizing social media strategies, your marketing efforts can be tripled using AI. In fact, 67% of marketing leaders already believe that AI will help them better understand their customers and boost overall

Choosing between pricing strategies is one of the most important decisions you can make as a business leader. If you get it wrong, your sales can suffer, and you may even cause consumers to question the value of your brand. But when you get it right, you can increase your sales, reduce your costs, and

In a previous blog post, we showed you how to extend the power of Agentforce and gain in productivity thanks to custom actions built with Apex or Flow. In this post, we’ll share an example of how you can implement two custom Apex actions that let you retrieve an invoice PDF file from a third-party

There’s something special about receiving physical mail. A surprising 55% of people actually look forward to checking their mailboxes, according to the USPS. For me, it takes me back to childhood memories of racing to the mailbox to open letters for my parents—a tradition that continues to fuel my excitement for tangible mail, even in

You only have so much time in a day. So, closing more deals more quickly is a win for everyone — sales representatives, sales managers, the finance department, and a company’s leadership. How do you make that happen? Say hello to the sales acceleration process. What you’ll learn: What is sales acceleration? Why is sales