CRM

As a Salesforce Admin, you’re likely already familiar with Agentforce, Salesforce’s collection of assistive and autonomous artificial intelligence (AI) agents. Agentforce can handle a wide variety of tasks within the Salesforce ecosystem. But what happens when your business relies on external applications? How can you extend Agentforce to integrate with other essential tools?  Enter MuleSoft–Salesforce’s […]

Effective MedTech order management is crucial for organizations to remain competitive. Yet many companies are still held back by the inefficient manual processes that order management entails. Fragmented data and siloed teams lead to long and less-than-ideal customer engagements, ultimately lowering customer satisfaction. Customer service and sales representatives spend a lot of valuable time trying

Exceptional customer service is crucial for media and entertainment companies to maintain an edge in an increasingly competitive market. Consumer choice is virtually endless, and jumping from provider to provider is easier than ever. Bottom line, customers want frictionless service (for example, no issues with streaming, easy onboarding, fast problem resolution, and billing management) and

AI, and especially AI agents, can go from buzz to bust, or from buzz to better business. It’s up to you. For those who succeed, it’s a genuine game-changer for customer experience. As businesses navigate the fast-paced digital world of customer service, AI agents have evolved from an emerging trend to an essential tool. In

Commerce evolves so fast. It takes a trailblazer mindset to keep up, let alone get ahead of the curve and help others. Commerce Crew members are a special type of leader in the commerce community, who—through experience and skill—shape the industry and inspire others to do the same.  With shared values of community, growth, and

Remember the viral case of an airline forced to honor incorrect fare terms that a chatbot gave a customer? As AI agents step into bigger roles, automating and carrying out complex tasks, accountability for mistakes like this is a real concern. When AI makes decisions on its own, who’s on the hook if things go sideways?

Three times a year, we release new features and functionality, so you can take advantage of the latest and greatest that our platform has to offer. To keep you in the loop, we’ve created a central location for product release information. This is where you’ll find the latest information on our innovations, including Agentforce, our

In the Salesforce Spring ’25 release, native Apex Zip support is generally available through the ZipReader and ZipWriter classes in the Compression namespace. This opens the door for many great use cases. One of these use cases is the ability to read and write Excel (XLSX) files natively on the platform using Apex only, without

What if every customer interaction felt effortless? Smarter, faster, and more personal? That’s exactly what AI-powered agents like Agentforce➚➚ are designed to do. They handle the repetitive stuff so your team can focus on what matters: building real connections and driving results. Not sure how to get started? You’re not alone. When we first rolled