CRM

Large language models (LLMs), such as GPT-4, Llama3, Gemini, etc., have taken the world by storm with their remarkable ability to understand and generate human-like text, code, and images. However, these powerful models are typically trained on broad datasets, making them generalists. For many real-world applications, we need models that can handle specialized tasks and […]

The Cloud for Good team joined fellow nonprofit leaders, changemakers, and industry peers on Day 2 of Salesforce’s 2024 Dreamforce conference for its nonprofit keynote. The theme of this keynote discussed the AI and data strategy tools and solutions that can help nonprofit leaders and changemakers amplify their work, mission, and impact today and in

Small businesses have always had to do more with less. Fewer employees, tighter budgets? Check. Sky-high expectations and stiff competition? Also, check. Earlier this year, Salesforce launched the Marketing Cloud Growth Edition, a version of our product that is designed with the challenges and goals of small businesses in mind. At Dreamforce 2024, we took

What a Dreamforce week it’s been – it feels so good to catch up with Trailblazers, hear so many wonderful ideas, and unveil innovations we’ve been working on at Salesforce. Customer-driven relationships have been a big theme this year, namely how we can use data and AI to bring our internal teams together and deliver

We’re in the midst of an AI selling revolution, with 81% of sales teams currently investing in AI. But how can sales teams make the most of it, ensuring predictable growth and competitive advantage? To answer that question, Dreamforce offered a firsthand look at Salesforce’s latest AI-powered innovations — including Agentforce, a new collection of

The newest developer sample app, Coral Cloud Resorts, is purpose-built to help developers ‌get hands on with Agentforce and Data Cloud in a Salesforce org through real code and best practices.  The app was created by Salesforce Developer Advocates and is part of a collection of sample apps and code examples available on the Salesforce

Salesforce’s highly-anticipated Dreamforce 2024 conference is finally here, and the Cloud for Good team joined education leaders and industry peers for Dreamforce’s education keynote. The keynote explored the significant shift in education technology, emphasized the transformative roles that AI and data play in supporting students, staff, and alumni and achieving educational goals in a whole

The Customer Success Scorecard (CSS) helps our customers better understand their use of Salesforce products. Whether it’s implementation details or license activations, you can track progress over time and double-click on specific areas of your organization’s performance. As you can imagine, this takes a lot of data: telemetry, business metrics, CRM data, and more. Data

Product-centric businesses make a habit of telling customers what they can’t do, what’s not possible. “No, you can’t collect your online purchase from the store – that would slow distribution”. “Sorry, we can’t transfer that credit, there’s not a back-end process for us to track it”.  Outstanding customer experience (CX)? Hardly.  Today, 80% of customers say