CRM

AI Agents in Education: Highlights of the Education Summit 2025 Keynote

“Alright, alright, alright!” as the famous catchphrase of actor Matthew McConaughey (a welcome fixture of Salesforce commercials) goes: Day 1 of Salesforce’s Education Summit 2025 event has kicked off! The Cloud for Good team joined Salesforce and higher education leaders from across the world for the 2025 Education Summit’s keynote. The session focused on how […]

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How Well Do AI Models Understand You? PersonaBench Puts Them to the Test

Introduction Imagine asking an AI assistant for a restaurant recommendation. A truly smart assistant wouldn’t just suggest a nearby spot—it would know you prefer vegan food, cozy vibes, and short wait times. But how does AI actually learn these preferences—and how well does it understand them? Personalization is tricky. AI models don’t inherently know your

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5 Signs You Need Agent-First Field Service

Field service spans a wide range of duties. You might immediately think of home maintenance or appliance installation, but field service technicians do so much more. They keep our communities sustainable with recycling pickups, and even keep people safe through critical inspections, infrastructure repairs, and life-saving rescues. At its core, field service is about getting

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Enable OTP-Based User Authentication in Agentforce with MuleSoft

Agentforce operates in advanced messaging channels to assist customers by addressing their questions. Agentforce agents can autonomously act on behalf of customers, performing valuable actions, such as creating a case or booking a flight. However, proper implementation is crucial to avoiding potential security risks. To protect against malicious users attempting to access or manipulate sensitive

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3 Ways Cloud for Good Managed Services Empower Salesforce Administrators

Salesforce administrators, or admins, are the backbone of any successful Salesforce environment. They ensure the platform runs smoothly, troubleshoot issues, and enable teams to harness its full potential. However, as organizations grow, their Salesforce needs evolve; as a result, it is not uncommon for admins to find their bandwidth stretched thin. Between managing day-to-day tasks

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AI in Customer Success: Your Guide to Smarter Metrics and Happier Customers

We’ve all needed a quick solution—whether it’s resetting a password or troubleshooting an issue. That’s where the Salesforce Help page comes in. With over 60 million visits a year, customers rely on it for everything from troubleshooting to developer support. But what if getting the right help was faster and more personalized? Salesforce saw an

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Create Your Dream Team with These 7 Agentforce Skills

Artificial intelligence (AI) is transforming customer interactions, but success isn’t just about technology — it’s about the people behind it. Building a team well-versed in Agentforce skills ensures that your AI investments deliver real value. Here’s how we’re doing it at Salesforce, and how you can too. Consider Your Use Case It all starts with

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