CRM

Finding a responsive audience for your brand is one of the toughest puzzles to crack in marketing. The traditional approach of targeting a wide audience through various channels may not be the ideal strategy anymore. Instead, marketers should consider the concept of “moveable middles.” And, AI can help. That was one of the most debated

Despite healthcare being one of the fastest-growing sectors, projecting 1.9 million annual openings from 2023 to 2033, and offering a median annual wage significantly higher than other occupations—$83,090 compared to $49,500 in May 2024—the industry faces a critical challenge: more people are leaving healthcare than entering it. The U.S. healthcare workforce faces critical challenges, including

Large language models (LLMs) excel at understanding and acting on written language. When combined with an agentic layer like Agentforce, they can take action on a user’s behalf. Until recently, they have been limited to text. But with the rise of multimodal LLMs, you can create agents that consider images and files when answering a

Rush University System for Health is a top-ranked academic health system in Chicago, dedicated to delivering high-quality care across its hospitals, clinics, and outpatient services. Focused on innovation, equity, and community health, Rush is known for its innovative approaches in patient care, offering cutting-edge treatments and personalized services. Committing to Personalized, Meaningful Care The healthcare

As someone completely new to the Salesforce world, I know exactly how it feels to be faced with a powerful new technology like Agentforce. When I was asked to explore what it means to build an artificial intelligence (AI) agent, my first reaction was to look over my shoulder to see who they were actually

They say you’re the average of the five people you spend the most time with and in business, that couldn’t be more true. Every person you hire shapes your small and medium-sized business (SMB). The right people help it grow, while the wrong fit can create setbacks. That’s why hiring isn’t just about filling roles