CRM

Are you a marketer and feel like you have data figured out because you have a customer data platform (CDP)? Sorry, but you have to start all over again. I say that half-jokingly, as the truth is marketing has entered a new era of agentic AI. CDPs helped us bring our data together to create […]

We kicked off 2025 with our CIO for Good Summit in New York City. The summit is the second of its kind, following in the heels of Cloud for Good’s successful inaugural CIO for Good Summit held in 2024 in San Francisco. The one-day summit was an opportunity for visionary CIOs and senior technology executives

There’s a certain restaurant near my home, with a menu that is a wire-bound book, chock-full of dozens of dishes from a wide variety of cuisines. The food is usually good, but I don’t go very often because the overwhelming menu makes ordering a chore. Navigating through such a vast selection leaves me feeling indecisive

The on-demand economy has changed everything from how we consume films and music to how we get around new cities and where we stay while we’re there. For smThe way we work and access technology has changed completely. From streaming movies to booking a ride or finding a place to stay, everything is designed to

If you could automate all the things that kept you from doing the work that you loved most, you would, right? Us too. We get it, running a small and medium-sized business (SMB) or startup can be demanding. Keeping up is tough — with customer expectations, managing sales, marketing, and day-to-day operations, it can feel

Cyberattacks are always a challenge for small and medium businesses (SMBs), especially in our digital-first era. With 67% of SMBs adopting AI-driven tools like automation to enhance security, it’s clear that small businesses like yours are taking proactive steps to stay protected from cyberattacks. These attacks can lead to data breaches, financial losses, and even

The Salesforce Admin role is evolving, and so are the tools and resources designed to support it. In recognition of this progression, we’re excited to announce a significant update: the transformation of the Essential Habits for Salesforce Admins Trailhead module into the newly renamed Core Responsibilities for Salesforce Admins.  This revision reflects a shift from

Thinking about integrating Agentforce into your business? Smart move—it’s a game changer! But before you dive in, you need a solid approach to ensure Agentforce truly works for your team and customers. That’s where a use case workshop comes in. Think of it as your game plan, mapping out exactly how Agentforce can improve your

In the rapidly evolving landscape of artificial intelligence (AI), we’re witnessing a Jagged Intelligence in the Enterprise In the rapidly evolving landscape of artificial intelligence (AI), we’re witnessing a fascinating paradox. AI systems continue to shatter performance records on increasingly complex benchmarks, while sporadically struggling with simpler tasks that most humans find intuitive and can