CRM

Artificial intelligence (AI) is transforming customer interactions, but success isn’t just about technology — it’s about the people behind it. Building a team well-versed in Agentforce skills ensures that your AI investments deliver real value. Here’s how we’re doing it at Salesforce, and how you can too. Consider Your Use Case It all starts with […]

Chances are your company has already spent time and money automating business processes that were once done manually. But that’s not enough to deliver the best customer experiences, biggest cost savings, long term growth, or greatest efficiency. What is? Intelligent automation.  What is intelligent automation? Intelligent automation combines robotic process automation (RPA), artificial intelligence (AI),

What is Data Cloud Governance? As a Salesforce Admin, you’re the backbone of your organization’s data management. You make sure everyone has the right data at the right time to do their jobs efficiently, while keeping everything secure, compliant, and running smoothly. But as we move into an agent-driven future, the workplace is evolving. Employees

Written by Gianna Weissensel St. Francis College is a private four-year college in the heart of Brooklyn, NY rooted in a commitment to academic excellence, compassionate hospitality, and ethical leadership. Founded by the Franciscan Brothers of Brooklyn and inspired by the ideals and teachings of Saint Francis and Saint Clare of Assisi, St. Francis College’s

Wow! Not only has TDX given us the chance to connect, learn, build, and become Agentblazers together, but there have also been some game-changing announcements in the keynote for admins working with artificial intelligence (AI) in Salesforce.  This year’s keynote follows the story of an Agentforce customer redefining their customer experience with intelligent products and

With Agentforce, the agentic layer of the Salesforce Platform for deploying autonomous agents, Salesforce is leading the way in the biggest technological revolution in decades. Developers, administrators, and architects use Agentforce to build and deploy trusted agents, integrate data across systems, and extend agent capabilities to meet business needs.  It’s time for you to get

Building strong customer relationships is at the heart of every successful business. For startups and small to medium-sized businesses (SMBs), the challenge often lies in managing those relationships efficiently as the company grows. Enter the customer relationship management (CRM) manager — a professional dedicated to ensuring your CRM strategy and tools work effectively to support

Not every job comes with a step-by-step guidebook for what to do and when to do it. But with a comprehensive sales playbook, your sales team can have clear guidance on how to handle most of the scenarios they’ll encounter while they’re out selling. Beyond reducing ambiguity and confusion, sales playbooks also ensure that your