CRM

The Salesforce Architect’s Guide to Dreamforce 2026

Calling all Salesforce Architects: Dreamforce 2026 is the moment to transform every part of your business. Dreamforce delivers three days of limitless impact with 1,600+ breakout sessions, 150+ hands-on trainings and demos, 50+ keynotes, and 240+ community roundtables. Discover the latest innovations across the Headless 360 platform, Agentforce, Data 360, MuleSoft, Slack, Informatica and more.  […]

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Is It Worth Upgrading to Agentforce for Financial Services?

The Financial Services Firms Pulling Ahead Have One Thing In Common The recipe for success in financial services is getting harder to perfect. Customer expectations are rising, competition is intensifying, and the teams responsible for delivering on both are stretched thin. The institutions emerging as leaders aren’t meeting that pressure by adding headcount. They’ve undergone

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Powering AI with Salesforce Data 360 & Unstructured Data

Customer insights rarely reside solely in structured databases in rows and columns. Instead, significant enterprise value remains trapped within unstructured content —such as PDFs, knowledge base articles, email threads, customer interaction transcripts, media files, and web pages. Salesforce Data 360 bridges this gap by converting fragmented, unstructured information into highly structured, actionable context designed to

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Field Service for Home Health: Build a Proactive, Connected Care Model 

Home healthcare is fragmented. Patients feel it every day. In Salesforce’s 2026 Connected Health Consumer survey, one number stood out: 90% of patients wanted their primary doctor notified automatically after an ER visit. But that wasn’t happening. Patients were also running out of medication while waiting for refill approval. Hanging up after ten minutes on

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Our Most Expansive ISV Product Release To Date: More Ways to Build, Stand Out and Grow

Your customers want more: smarter service, stronger data protection, and industry-tailored experiences. You’d love to have it all in your roadmap, even if your engineering backlog doesn’t agree. That’s why Salesforce is opening more of its portfolio than ever before. New capabilities across Agentforce Service, Agentforce Voice, Agentforce Health, Agentforce Financial Services, Agentforce IT Service,

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