CRM

Some people get excited about sneaker and game drops. Others are always hoping their favorite artist will announce new music soon (Author’s note: Rihanna, if you’re reading this, it’s never too late for a new album.) But for us here at Salesforce, our favorite drop actually happens three times a year. It’s better known as […]

Key Takeaways Guest blogging is a cost-effective strategy for growing businesses to expand their reach, establish brand authority, and generate high-quality backlinks, which is key for SEO success. Successful guest blogging requires strategic partner selection based on relative audiences, and crafting high-value content that focuses on solving the partner audience’s problems, rather than being a

Key Takeaways Automation is now accessible and available to small and medium businesses (SMBs). These SMB success stories demonstrate that Salesforce saves time on repetitive tasks, freeing up small teams to focus on strategic, high-value work. These are just a few of the customer success stories from Salesforce, using a customer relationship management (CRM) system.

When wildfires raged across Los Angeles in January 2025, Good360 was ready to help. The nonprofit takes surplus products from corporate partners and distributes them to people who urgently need them. And Angelenos who had just lost their homes needed plenty of supplies, as did the first responders battling the blazes.  In the past, Good360’s

Key Takeaways As a growing ecommerce business you’ll need the right tools for your commerce shop. The top ecommerce tools are those that offer integration, scalability, and alignment with business needs, and AI is a bonus. Platforms like Salesforce offer scalable commerce storefront management to grow with your shop, integrating sales, marketing, service and commerce

Valentine’s Day is a reminder to focus on what truly matters to our hearts. At Cloud for Good, one of those priorities is helping our clients protect what matters most: their mission, their data, and the trust of the communities they serve. Salesforce security isn’t a feature. It isn’t a checkbox. And it’s certainly not

Key Takeaways AI literacy involves understanding how to effectively and ethically apply artificial intelligence tools across sales, service, commerce, and marketing. Practical application of AI, like prompt engineering and starting with service/sales automation, allows agile small businesses to immediately realize value and compete with larger companies. Build your team’s foundational AI knowledge and skills for