Google explains what advertisers should expect from Smart Bidding changes
Why Part Of Your AI Authority Takes Years, Not Campaigns & Why It Comes From Other People via @sejournal, @DuaneForrester
The demand capture trap that’s making search more expensive
WordPress 7.1 Accessibility Change May Break Some Plugins via @sejournal, @martinibuster
How to spot an emerging category in search data
How AI Search Trends Are Changing PPC Campaign Structures – Ask A PPC via @sejournal, @navahf
How SEO and PPC build trust across search: Case study
Google leadership changes with Jeff Dean out, Demis Hassabis role change and more
The Trust Signals That Get Your Brand Cited By AI Overviews, Just Like Freshpet [Webinar] via @sejournal, @hethr_campbell
Google Loses The Engineer Who Helped Build Search And Modern AI via @sejournal, @martinibuster
AI Referrals Are Recreating The Oldest Mistake In Conversion Optimization via @sejournal, @slobodanmanic
The Future Of Discoverability
When AI Takes The Click, Click Worthiness Should Guide Your Strategy via @sejournal, @billhunt
Microsoft Advertising Adds AI Visibility Insights, PMax Testing, And Creative Preview Updates via @sejournal, @brookeosmundson
Microsoft Advertising adds excluded content terms for Audience Ads
Does topical focus make your brand more visible?
10 SEO use cases for auditing your accessibility tree for AI search
Google tightens Ads policy for government document providers
AI Visibility Measurement: What To Track & What To Ignore
What happens when AI Overviews contradict paid search ads?
Why paid search could be your AI search advantage
Google Assistant to be discontinued on Android starting September 4
Reddit Wants To Be The Destination, Not Just The Source Behind Search & AI via @sejournal, @brentcsutoras
