Advertisers are gearing up to hit Google with mass arbitration claims worth billions
Why topical authority isn’t enough for AI search
Claude Skills for PPC: How to turn one-off prompts into scalable systems
Shorter, Focused Content Wins In ChatGPT via @sejournal, @Kevin_Indig
Google Ask Maps is moving from listings to recommendations
Google Ads MCC hacked? Here’s what to do immediately
How To Break Through An Affiliate Site Plateau & Find New Growth – Ask An SEO via @sejournal, @rollerblader
Google Lists 9 Scenarios That Explain How It Picks Canonical URLs via @sejournal, @martinibuster
How Google’s removal tools work for SEO and reputation management by Erase Technologies
Google simplifies Analytics and Ads consent rules
New Google Spam Policy Targets Back Button Hijacking via @sejournal, @MattGSouthern
Google is bringing back a familiar name: Data Studio
Google Search to penalize back button hijacking schemes
AI buttons: Smart UX play, risky GEO tactic, or both?
AI search adoption isn’t equal and income is driving the divide
The Dangerous Seduction Of Click-Chasing
How To Measure PPC Performance When AI Controls The Auction via @sejournal, @brookeosmundson
Google’s Task-Based Agentic Search Is Disrupting SEO Today, Not Tomorrow via @sejournal, @martinibuster
How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence via @sejournal, @Dixon_Jones
Why no amount of SEO can fix a broken brand
PPC salaries are splitting: Which side are you on?
How AI Agents See Your Website (And How To Build For Them) via @sejournal, @slobodanmanic
What Pichai’s Interview Reveals About Google’s Search Direction via @sejournal, @MattGSouthern
