On Black Friday, TikTok’s in-app ecommerce platform garnered over $100 million in sales, reflecting a 3x increase year-over-year and a notable shift in the way consumers from the West are now
approaching live shopping.
On Black Friday, TikTok’s in-app ecommerce platform garnered over $100 million in sales, reflecting a 3x increase year-over-year and a notable shift in the way consumers from the West are now
approaching live shopping.