Total revenue was up 4.5% from 2023 while digital OOH was up 7.5% and accounted for 34% of total OOH spending, according to figures released by the Out Of Home Advertising Association Of America.
Total revenue was up 4.5% from 2023 while digital OOH was up 7.5% and accounted for 34% of total OOH spending, according to figures released by the Out Of Home Advertising Association Of America.