In the strongest result for an NBA Finals Game 3 since 1998, with a peak audience of 26.3 million for the closing minutes – up 159% vs. Game 3 a year ago. Game 3 is also the highest-rated TV program
since the Super Bowl LX in February.
In the strongest result for an NBA Finals Game 3 since 1998, with a peak audience of 26.3 million for the closing minutes – up 159% vs. Game 3 a year ago. Game 3 is also the highest-rated TV program
since the Super Bowl LX in February.