Gen Z and Millennials are significantly more engaged with OOH advertising compared with Gen X and Boomers, and Hispanic and Black adults are more engaged with OOH advertising compared to white adults,
data released by the OAAA finds.
Gen Z and Millennials are significantly more engaged with OOH advertising compared with Gen X and Boomers, and Hispanic and Black adults are more engaged with OOH advertising compared to white adults,
data released by the OAAA finds.