Future of TV Briefing: ViX COO Rafael Urbina on why TelevisaUnivision’s streamer is loading up on live sports

This week’s Future of TV Briefing features a Q&A with ViX COO Rafael Urbina about TelevisaUnivision’s deal to stream MLB postseason games and how live sports is boosting the streamer’s ad-supported subscriber base.

The streaming game

Primetime TV’s upfront slump, Peacock’s Olympic subscriber haul, Chick-Fil-A Plus and more

The streaming game

Having wrapped its “Summer of Soccer,” TelevisaUnivision’s streaming service ViX is heading into baseball for the fall.

This is a member-exclusive article from Digiday. Continue reading it on digiday.com and subscribe to continue reading content like this.