Search Engine Marketing

How Google ending continuous scroll could impact ORM

Google’s continuous scroll feature allowed users to seamlessly glide through search results without the cumbersome need to click “Next.” Akin to adding more real estate to a Monopoly board, this function served as a potential game-changer for digital marketers and SEO professionals. However, Google’s continuous scroll presented new challenges for online reputation management (ORM) firms. […]

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Google Ranking Glitch: Live Updates (Unrelated to August Core Update) via @sejournal, @theshelleywalsh

Live updates on a ranking glitch impacting Google search results – a separate ranking issue to the core update that is affecting search results. The post Google Ranking Glitch: Live Updates (Unrelated to August Core Update) appeared first on Search Engine Journal.

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Publishers report ‘negligible’ traffic impact of Google AI Overviews

Two large publishers – Dotdash Meredith and Ziff Davis – say Google AI Overviews haven’t significantly impacted their traffic. What Dotdash Meredith is saying. Here’s what the IAC (owner of Dotash) wrote its Q2 2024 shareholder letter: “Google began to roll out AI Overviews in mid-May, the impact on our traffic has been negligible. Referrals from

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