Search Engine Marketing

Google Business Profile Update Targets Delivery Of Age-Restricted Products via @sejournal, @MattGSouthern

Google requires businesses selling age-restricted products to have physical storefronts to maintain Google Business Profiles. The post Google Business Profile Update Targets Delivery Of Age-Restricted Products appeared first on Search Engine Journal.

Google Business Profile Update Targets Delivery Of Age-Restricted Products via @sejournal, @MattGSouthern Read More »

How to monitor brand visibility across AI search channels

Tracking organic search performance is about to get comically frustrating. Google has been rolling out a series of AI-enhanced search results over the past 18 months.  AI Overviews. AI Shopping. AI Organized Local Results. AI Organized Travel Results. AI Organized Informational Results. SEO professionals are battling to determine the extent to which they are stealing

How to monitor brand visibility across AI search channels Read More »

Decoding LLMs: How to be visible in generative AI search results

A new buzzword is making waves in the tech world, and it goes by several names: large language model optimization (LLMO), generative engine optimization (GEO) or generative AI optimization (GAIO).  At its core, GEO is about optimizing how generative AI applications present your products, brands, or website content in their results. For simplicity, I’ll refer

Decoding LLMs: How to be visible in generative AI search results Read More »

ChatGPT search: Does it deserve the fanfare?

After much anticipation, ChatGPT has finally entered search. And it’s bringing a new approach to how we find information online.  The new ChatGPT search promises to offer timely, relevant answers, provide live updates, deliver visuals like weather and stock prices and share sources for further exploration. This move signals a shift in the search landscape,

ChatGPT search: Does it deserve the fanfare? Read More »

The Modern Guide To Robots.txt: How To Use It Avoiding The Pitfalls via @sejournal, @abbynhamilton

Robots.txt just turned 30! Discover how this simple file still plays a crucial role in controlling how search engines crawl your site. The post The Modern Guide To Robots.txt: How To Use It Avoiding The Pitfalls appeared first on Search Engine Journal.

The Modern Guide To Robots.txt: How To Use It Avoiding The Pitfalls via @sejournal, @abbynhamilton Read More »