Search Engine Marketing

Ask An SEO: How Can I Make Myself Stand Out As A Strong Candidate For My First Full-time Marketing Role? via @sejournal, @HelenPollitt1

Get tips and ideas on how to stand out from the crowd when looking for your first role in the marketing industry. The post Ask An SEO: How Can I Make Myself Stand Out As A Strong Candidate For My First Full-time Marketing Role? appeared first on Search Engine Journal.

Ask An SEO: How Can I Make Myself Stand Out As A Strong Candidate For My First Full-time Marketing Role? via @sejournal, @HelenPollitt1 Read More »

Google tests more noticeable ad labels in search results

Google is experimenting with a new way to make ads more distinguishable in its search results. The update introduces a taller gray background for ads, accompanied by a “Sponsored” label and subtitles like “Promoted products” or “Promoted results.” This is a shift from Google’s current more subtle labelling approach. What it looks like. Here’s a

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Google adtech antitrust trial: Everything you need to know

Google is on trial for allegedly abusing its dominance of the $200 billion digital advertising industry. The U.S. Department of Justice claimed that through acquisitions and anticompetitive conduct, Google seized sustained control of the full advertising technology (“adtech”) stack: the tools advertisers and publishers use to buy and sell ads, and the exchange that connects them. In

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Google Search adds Internet Archive’s Wayback Machine links to about this page

Google Search is rolling out a change to its About this page/result feature where it includes links to the Internet Archive’s Wayback Machine. This enabling searches to view the previous version of a given webpage. Google added this feature likely because of the complaints about Google removing the cache link from that feature. What Google

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