Search Engine Marketing

TikTok unveils 5 new advertising tools

TikTok announced new advertising solutions that aim to help brands achieve better business results. The big picture. TikTok is positioning itself as more than just an entertainment platform, emphasizing its role in driving consumer actions and purchases. What’s new. These are the five new solutions TikTok introduced: Smart+: An automated performance advertising tool that optimizes

TikTok unveils 5 new advertising tools Read More »

Google Search expands Store ratings to more countries

Google Search is rolling out Store ratings to more countries, the company announced today. Store ratings have been available for US searchers for years, and are now expanding to Australia, Canada, India and the United Kingdom. What are store ratings. Google defines store ratings as a way to help searchers find businesses that offer high

Google Search expands Store ratings to more countries Read More »

Google calls out DOJ’s ‘radical’ proposed breakup plan

Google today pushed back on “radical and sweeping proposals” from the U.S. Department of Justice (DOJ) in its ongoing antitrust lawsuit over Google’s illegal search monopoly. These proposals are the latest developments in a lengthy and ongoing legal battle. Some of the suggestions are raising alarms about their potential impact beyond the scope of the

Google calls out DOJ’s ‘radical’ proposed breakup plan Read More »