Search Engine Marketing

Google Ask Maps is moving from listings to recommendations

Google’s Ask Maps feature does more than help users find nearby businesses. Based on hands-on testing of local service queries for plumbers, electricians, and HVAC companies, Ask Maps often narrows the field, interprets user intent, and frames businesses around qualities such as responsiveness, specialization, honesty, and repair-first thinking. In more complex prompts, it sometimes provides […]

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How To Break Through An Affiliate Site Plateau & Find New Growth – Ask An SEO via @sejournal, @rollerblader

Get actionable ways to break affiliate plateaus using data, audience research, and new content distribution channels. The post How To Break Through An Affiliate Site Plateau & Find New Growth – Ask An SEO appeared first on Search Engine Journal.

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How Google’s removal tools work for SEO and reputation management by Erase Technologies

When a client calls about a damaging search result, you might typically default to one of two responses: “we can suppress it” or “there’s nothing we can do.” Both skip the middle ground — where Google’s removal tools live. Google provides tools to remove or deindex content from search results. They’re underused, frequently misunderstood, and

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Google simplifies Analytics and Ads consent rules

Google is changing how Google Analytics and Google Ads share consent signals — a shift that could have major implications for marketers’ tracking setups starting this summer. What’s happening. Beginning June 15th, Google Ads data collection will rely solely on the ad_storage consent setting, removing a layer of complexity that previously came from linked Google

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Google Search to penalize back button hijacking schemes

Google has issued a new warning to sites using back button hijacking techniques, saying those sites have two months to remove or disable those techniques. If they do not, they will be subject to both subject to manual spam actions or automated demotions within Google Search. Back button hijacking. Google explained that “when a user clicks the

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AI buttons: Smart UX play, risky GEO tactic, or both?

Over the past year, a new feature has started appearing across food, lifestyle, and travel blogs: AI buttons. You’ve probably seen them already. Buttons labeled things like: “Summarize with AI” “Save this recipe to ChatGPT” “Remember this site” “Ask AI about this recipe” Plugins from Feast, Hubbub, Shareaholic, and others now make these buttons easy

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