Search Engine Marketing

Previsible acquires Internet Marketing Ninjas in SEO agency shakeup

SEO consulting firm Previsible has acquired Internet Marketing Ninjas, a search marketing agency founded in 1999, as part of a move to combine traditional SEO practices with AI-driven strategies. Terms of the deal were not disclosed. Previsible, launched in 2021 by former eBay head of SEO Jordan Koene, Tyson Stockton, and David Bell, said the […]

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The future of PPC is AI-on-AI – but only one side knows your business by MotiveMetrics

Why PPC professionals are moving beyond platform black box AI The promise of AI in paid search has never been more compelling—or more challenging to execute effectively. In Mediaocean’s 2025 H1 Advertising Outlook, 63% of marketers named generative AI their top strategic trend, eclipsing even CTV and social video.  Google’s new AI Max for Search

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Beyond Keywords: Leveraging Technical SEO To Boost Crawl Efficiency And Visibility via @sejournal, @cshel

Crawl optimization isn’t optional in 2025. It’s the foundation. Fix crawl traps, JavaScript blocks, and redirect issues to stay competitive in AI-driven search. The post Beyond Keywords: Leveraging Technical SEO To Boost Crawl Efficiency And Visibility appeared first on Search Engine Journal.

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Google Explains Why Link Disavow Files Aren’t Processed Right Away via @sejournal, @martinibuster

Google’s John Mueller clarified that submitting a link disavow file does not trigger immediate action and explained the reason why. The post Google Explains Why Link Disavow Files Aren’t Processed Right Away appeared first on Search Engine Journal.

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Google Search Console adds Discussion forums search appearance filter

Google Search Console added a new filter to the performance reports named “Discussion forums.” You can access it within the search performance report, if your site is eligible to show Discussion forums rich results. What Google said. Google announced this on LinkedIn and wrote: Starting today, Search Console will show Discussion Forum rich results as

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