Ghost citations: Why AI search cites your content, not your brand
Across roughly 16 million brand appearances, new data from Writesonic found that around 40% of AI citations didn’t name the source brand in the generated answer. On Perplexity, the rate reached 52%. (Disclosure: The article co-author, Samanyou Garg, is the founder and CEO of Writesonic.) Getting cited by an AI engine is often touted as […]
Ghost citations: Why AI search cites your content, not your brand Read More »





