Search Engine Marketing

The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach via @sejournal, @rio_seo

Is your content working as hard as it should? Learn how to amplify your reach with a multi-channel strategy that delivers results. The post The Future Of Content Distribution: Leveraging Multi-Channel Strategies For Maximum Reach appeared first on Search Engine Journal.

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How does your landing page performance compare? by Digital Marketing Depot

Is your landing page converting better—or worse—than your competitors’? If you’re not sure, now’s the time to find out. Unbounce’s new Conversion Benchmark Report provides a clear, data-backed look at how landing pages are performing across industries. The report includes median conversion rates by sector, giving marketers a useful baseline to assess their own performance.

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Google Ads Editor 2.9 brings 8 new features for advertisers

Google released version 2.9 of Google Ads Editor, adding new campaign management tools, video ad enhancements, and better support for Shopping and Performance Max campaigns. Key updates: Manager Account Labels. Advertisers can now attach labels from Google Ads Manager (MCC) accounts to campaigns, ad groups, and keywords. Expanded Shopping Ads. Retail Performance Max campaigns can

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Google upgrades Display & Video 360 for CTV advertisers

Google is rolling out performance upgrades for Display & Video 360’s connected TV (CTV) ad solutions, enhancing audience targeting, measurement, and campaign insights. Key upgrades: Enhanced audience targeting. Marketers can now reach households based on demographics, shared interests, or purchase intent. Improved measurement. New conversion tracking capabilities in Display & Video 360 and Campaign Manager

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Meta wants its advertisers to connect to Google Analytics

Meta is encouraging advertisers to integrate Google Analytics with its ad platform, offering early access to ad system updates that have shown a boost in conversions. Details. Meta says setting up the connection takes just 5-10 minutes. Advertisers with a high-quality integration saw an additional 5% increase in conversions, according to internal Meta data. How

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Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative AI [With Prompts] via @sejournal, @bright_data

Find out if you’re visible within Google’s AI Overviews (Google AIO). Learn AI prompts you need to find out where you rank on 2025 SERPs. The post Google AIO: 4 Ways To Find Out If Your Brand Is Visible In Generative AI [With Prompts] appeared first on Search Engine Journal.

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