Search Engine Marketing

Google updates Misrepresentation policy for Shopping Ads and free listings

Google is clarifying its Misrepresentation policy for Shopping ads and free listings. The update doesn’t change enforcement but adds more examples and guidance to help advertisers comply. Enforcement clarification: Google added examples related to non-delivery and inoperable return or refund processes. These are clarifications, not new rules. Support clarification: New guidance explains best practices for

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CMA designates Google Search with “strategic market status”

The UK’s Competition and Markets Authority (CMA) formally designated Google with strategic market status (SMS) in general search and search advertising — giving regulators new powers to shape how Google operates in these sectors. What’s included. The designation covers Google’s general search and search advertising services — including AI-powered features such as AI Overviews and

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Instant Checkout in ChatGPT brings agentic commerce to life

OpenAI has announced Instant Checkout on ChatGPT.  ChatGPT acts as an intermediary agent for commerce purchases on behalf of the customer.  This provides a foundation that connects people and businesses for the next era of agentic commerce. What does the buying process look like?  The Instant Checkout flow keeps ChatGPT at the center of every

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