Digital Marketing

Google launched a series of ad campaigns this week. One showcases Google Shopping as game show content, and another promotes its AI tech Gemini as a way to engage in natural back-and-forth voice conversations with the technology on Pixel phones.

Google launched a series of ad campaigns this week. One showcases Google Shopping as game show content, and another promotes its AI tech Gemini as a way to engage in natural back-and-forth voice conversations with the technology on Pixel phones.

HLK will lead all brand strategy, creative development and media planning and buying for the brand, with new campaign work expected to launch in 2026.

“This is one of those transformative moments in transmedia,” asserts Jonathan Millar, CMO of animation studio Barrier Four, which is creating new kinds of “playable media” campaigns for brands like Netflix on the metaverse platform.

The FCC’s order fining the company $90 million is “arbitrary and capricious” and violates “fundamental principles of fair notice,” T-Mobile tells the D.C. Circuit Court of Appeals.

“Spotify for Authors” will offer authors and publishers a suite of tools and data designed to help them track insights and analytics related to the consumption of their audiobooks on the platform.

Amazon Prime subscribers “received exactly what they bargained for,” the company contends.

The changes are intended to meet Digital Markets Act requirements, but this means some of the products and features will no longer work as they formerly did.

Of all the things that can instantly change our mood, a song is one of the most potent. Why is that?

Roto-Rooter and agency Doe-Anderson are out with a new “horror” film trailer/ad that probes one of the darker sides of the holidays.