Digital Marketing

No, the “Bulletin of the Atomic Scientists” has not moved the Doomsday Clock forward to nine seconds to midnight, though I think it very well could when it makes its 2025 unveiling next month. Assuming, we’re still around by then.

CJ 4DPLEX is working with National CineMedia to tie a full sensory experience into ads running at theaters.

“Smaller and more profitable has been the message, and we would be surprised if Paramount did not ultimately benefit from this new potential cable aggregation market under a friendlier FCC.”

The “Dune” universe gets a new addition this weekend with “Dune: Prophecy,” which seems aimed primarily at young women.

Google on Thursday released Gemini 2.0 Flash Thinking Experimental, an AI model that uses runtime “reasoning” techniques similar to OpenAI’s o1 to achieve “deeper thinking” for queries.

The house is listed for $1,206,139 on the Zillow website — a price that’s up more than 2% since last Christmas.

Seeing the long-dead Chairman of the Board and Candy Man as talking heads gives the otherwise chill-to-narcotized spot an electric jolt.

Seeing the long-dead Chairman of the Board and Candy Man as talking heads in a Still G.I.N. ad gives the otherwise chill-to-narcotized spot an electric jolt.

Mars’ cookie bar made a mistake when it followed just one influencer. The social-media team turned the slip into an engagement opportunity.

The new tool is an AI-powered contextual targeting engine that enables advertisers to utilize pre-bid targeting in their podcast buys for the first time.