Digital Marketing

TikTok is aware that “compulsive use” of the platform is “wreaking havoc on the mental health of millions of American children and teenagers,” New York’s attorney general claims in a new lawsuit against the company.

Starting on Tuesday, the social media company will begin testing “Sponsored Snaps” with Disney in users’ personal inboxes.

Meta has introduced generative AI tools designed to help advertisers capitalize on changing user behavior across Facebook and Instagram. time on both platforms are now spent watching videos.

“The mere act of purchasing a competitor’s trademarks in the context of keyword search advertising does not constitute trademark infringement,” a federal appeals court ruled Tuesday.

“The mere act of purchasing a competitor’s trademarks in the context of keyword search advertising does not constitute trademark infringement,” a federal appeals court ruled Tuesday.

The partnership will provide customers with a personalized multichannel experience ahead of the upcoming holiday shopping season.

The partnership will provide customers with a personalized multichannel experience ahead of the upcoming holiday shopping season.

Fox was up 10% vs. August to 2.5 million prime-time viewers in September, and 48% higher than a year ago,

Measured media spending in markets shifting to Mediaplus is estimated at $75 million by agency research firm COMvergence.

The deal ups Tombras’ reach with top CPG clients, such as Ricola.