Digital Marketing

Perplexity, which has been planning an ad model tied to its AI-powered search engine, reportedly is in talks with brands such as Nike and Marriott.

Experts say TikTok could use several loopholes, but losing the appeal would mean removal of the app from online stores or fines. Influencers may not want to risk fines, and payment processors and banks would pull their support.

Most of my review editions analyze three TV series under the banner of “The Good, The Too Bad, And The Ugly. In this week’s edition I’m giving you everything you’d ever want to know about “Evil,” one of the best series on television, which has been canceled by Paramount+ after four seasons and 50 episodes.

The value of Trump Media is now $3 billion. Trump owns more than half of it – around $1.6 billion.

A neurologist who struggles to recognize people’s faces, rides a cool motorcycle and swims in the East River is the brilliant mind of “Brilliant Minds.”

On Pixalate’s Global Seller Trust Indexes ranking of open programmatic ad sellers across web, mobile and CTV, Google’s ranking rose from 8 in Q1 to 4 in Q2 2024.

Group calls for an end to surcharge in letter to Postal Regulatory Commission.

GrayMatters Law & Policy founder/CEO Megan Gray and New Street Research discussed what to expect as the antitrust trial comes to a close in a virtual meeting.

A proposal to require on-air disclosures when political ads use artificial intelligence will confuse viewers, and also spur political campaigns to shift dollars to the web, lobbying groups argue.

Is there a “number” is out there that talent, agents and press can see to know what’s a hit and what’s a miss?