Digital Marketing

For years, podcasts have built audiences for a variety of reasons, but advertisers say there is something missing in the automated ad-buying process.

Two search engines known in Europe for their individuality announced Tuesday they will build an infrastructure in Europe to give internet users a search alternative.

With the agreement, T&Pm is placing WPP’s AI-powered marketing operating system, WPP Open, at the core of its marketing models.

In the new Amazon Video police drama “Cross,” detective Alex Cross is a great character in search of a great show.

Amazon will fold Freevee TV and movie content into Prime Video and phase out all Freevee branding

Nearly 80% of streaming subscribers/respondents say “their TV time spent watching TV shows they really like is higher now than four years ago,” according to Hub Entertainment Research.

Meta Platforms has known for more than two years that it collects Facebook users’ identifiable video-viewing information from streaming services, four California residents alleged in a revised version of their class-action privacy complaint against the tech platform.

Meta is beginning to test its VR tools with select universities, attempting to gain helpful feedback on whether education will be a successful use case when developing and promoting applications for its Quest devices.

X Corp. says its lawsuit against the Center for Countering Digital Hate centers on “data security,” and not the substantive content of reports that allegedly caused the platform to lose “tens of millions” in ad revenue.

As President, Joe King will oversee business development and client relationship management at the Minneapolis agency. In addition, he will work with the executive team to implement strategic initiatives.