Digital Marketing

For disagree and commit to work, members of the team have to be willing to articulate and advocate for their point of view.

Amazon pulled in $1.8 billion at an upfront event in September for Prime Video — way ahead of company estimates.

The Out Of Home Advertising Association of America worked with consultancy Benchmarketing (part of Omnicom Media Group) on the study which focused on the automotive, CPG and retail categories.

Warner Bros. Discovery’s Max was largely responsible for the decline in airings and impressions, with 11,430 airings this year vs. 28,190 a year ago. Impressions were down by more than half — 3.05 billion vs. 7.08 billion a year ago.

Not to sound too corny, but throughout a very difficult summer, Hallmark Happiness was everywhere.

Texas Attorney General Ken Paxton has sued TikTok for allegedly violating a new state law by sharing teens’ personal data without first obtaining verifiable parental consent.

Heidi Klum’s “Modelverse” aims to engage Roblox users through invites to virtual model events inspired by coveted real-world gatherings such as award shows, high-fashion events and Klum’s own Halloween party.

It’s no wonder we have a trust problem in our industry today. Most transactions are run through black boxes, which creates an inherent nervousness.

TikTok users can proceed with a lawsuit alleging the company logged the keystrokes of smartphone owners who visited outside websites through TikTok’s in-app browser, a judge has ruled.

Google on Thursday announced its rollout of AI-powered updates for search results and links, with AI Overviews ads on mobile in the U.S. and redesigned Shopping Ads to run with Google Lens visual search results. Google says no action is required from advertisers for their ads to appear as AI Overview ads.. Amazon and Microsoft