Digital Marketing

A gym that’s suing Meta Platforms for allegedly overcharging advertisers by $4 billion, should not be able to obtain evidence from the tech company until the judge rules on its bid to dismiss the lawsuit, Meta argues.

What’s happening in Ukraine and Israel is akin to the run-up battles to World War II.

If there’s one hallmark to Trump’s presidency that we’re finding most difficult it’s that no matter what he does, it always comes with an extra layer of gleeful cruelty and dickishness.

Execs at two The Brandtech Group agencies wanted to make it easy for brands to gain visibility into the ways that large language models perceive them – and how their products compare with competitors.

Execs at two The Brandtech Group agencies wanted to make it easy for brands to gain visibility into the ways that large language models perceive them – and how their products compare with competitors.

Cleveland Kitchen taps AI and a risque slogan to push its lightly fermented pickles into 15,000 stores — and disrupt a crowded category.

Paramount’s CBS News has agreed to release a full transcript of any future interviews of eligible Presidential contenders. At the same time, Paramount does not acknowledge – as part of the settlement – any journalistic wrongdoing.

Other holidays get a big hug and a kiss from TV, but not the one that celebrates the birth of our nation.

Poorly constructed AI personas risk reinforcing assumptions or generating misleading narratives disconnected from genuine consumer needs.

As younger cohorts flock to interactive gaming platforms like Roblox and Fortnite, streamers on Twitch and Discord become influencers, a report by Dentsu shows. Gaming is becoming inherently social.