Digital Marketing

The Weather Channel has a +49 “trust” score, followed by the BBC, +26; PBS, +25, and ESPN, +24. YouGov says these outlets’ results are similar to a year ago. Among major TV networks, “net” trust scores are: NBC at +16; CBS (+16); ABC (+13); CNN (+8); MSNBC (+6); CNBC, (+6); Fox Business (+2); Fox News […]

Following a surprising uptick in March, the U.S. ad market expanded just 1.7% in April, its weakest growth since September 2023, based on data from Guideline’s U.S. Ad Market Tracker.

Three former Microsoft employees have built tech that breaks out numbers to help companies better understand what they spend on GAI. Every query costs even if it’s bundled into an overall pricing model rather than a per-question and answer fee.

Oculus founder Palmer Luckey’s new company Anduril has signed a deal with Meta and the U.S. military to build extended reality devices designed to “provide warfighters with enhanced perception,” according to a recent statement from Anduril.

Up and comers? TikTok and Spotify could be next. Tools for strong content recommendations and program discovery are on the way.

As many people do when suing other people, Trump and his lawyers set their monetary demand by picking an outlandish number out of thin air.

Among the issues: Verification of ad delivery is a misnomer, and fraud is prevalent.

Part of the company’s move toward exclusive in-app programming, “X Originals” includes series featuring influencers that invite viewers to discuss the show in real-time on X.

Elon Musk’s xAI is looking to expand its Grok chatbot beyond X, currently courting a 1-year partnership with social messaging service Telegram.

Elon Musk’s xAI is looking to expand its Grok chatbot beyond X, currently courting a 1-year partnership with social messaging service Telegram.