Digital Marketing

Transparency – which ensures accuracy in ad placements, allows for better performance measurement and helps avoid fraud for CTV media buys – is the basic feature in Charter Communications’ ad business Spectrum Reach, and now has a new path for advertisers.

“We were lucky to persuade Sarah to come to Canvas,” said Canvas Worldwide CEO Paul Woolmington as he teased a new discipline – data storyteller – at the media agency.

“We were lucky to persuade Sarah to come to Canvas,” said Canvas Worldwide CEO Paul Woolmington as he teased a new discipline – data storyteller – at the media agency.

“Forward bookings” for April/May expanded just 1.8% vs. the same two-month period a year ago, according to just-released estimates from Guideline.

“Forward bookings” for April/May expanded just 1.8% vs. the same two-month period a year ago, according to just-released estimates from Guideline.

Roblox allegedly transformed the creator’s dance into an “emote,” a purchasable animated expression for in-game avatars, without licensing choreography.

The conservative 5th Circuit has lifted a block on a law that requires “digital services” providers to verify all users’ ages, and prohibits minors from creating social media accounts, without parental permission.

TikTok will continue to be integrated into all league games via in-stadium branding, and will be a co-presenting sponsor of the league’s esports tournament.

Siding with AT&T, an appellate court threw out a $57 million privacy fine imposed by the FCC, ruling that the agency’s move violated AT&T’s right to a jury trial.

Andrew Casale, president and CEO at Index Exchange, described testifying in the Department of Justice hearing against Google as a “horror,” but felt proud to stand alongside those advocating for a fairer digital ad ecosystem.