The offering, dubbed Influential Sports, is a joint effort from Publicis Sports and Influential, the influencer marketing firm that Publicis acquired in 2024 for a reported $500 million.
Publicis Unveils New Sports-Focused Influencer solution Read More »
Will Lewis has stepped down as chief executive and publisher of The Washington Post only days after the Post laid off 30% of its, staff, including 300 journalists, The New York Times reports. Owner Jeff Bezos announced the departure in a press release. Lewis thanked Bezos in a statement but did not mention the Post’s journalists.
Publisher Will Lewis Departs 'The Washington Post' Read More »
Ralph Lauren, Starbucks and Honda are among the brands activating around the Games in various ways.
Focus Shifts From Super Bowl To Olympics Read More »
The announcement follows gains in viewership in 2025.
Wall-to-Wall Bloomberg: Publisher Launches An Integrated Video Hub Read More »
The FTC “is brazenly using its power not for any issue concerning trade or commerce, but rather to censor speech,” NewsGuard alleges in a complaint filed Friday in federal court. NewsGuard launched in 2020 to help people spot fake news online.
NewsGuard Sues FTC, Claims Omnicom/IPG Condition Unconstitutional Read More »
The FTC “is brazenly using its power not for any issue concerning trade or commerce, but rather to censor speech,” NewsGuard alleges in a complaint filed Friday in federal court. NewsGuard launched in 2020 to help people spot fake news online.
NewsGuard Sues FTC, Claims Omnicom/IPG Merger Condition Unconstitutional Read More »
TikTok is attempting to bring in more retailers with a new Shop program designed to help brands sell more products on the app, amidst widespread confusion over the implications of its new U.S. ownership,
TikTok Shop Launches Product Amplification Program Read More »
Consumer advocacy group Public Knowledge is urging a judge to reject Google’s request to lift orders requiring it to share some data about users’ searches with “qualified” competitors and to provide syndicated search results and ads to those competitors.
Advocacy Group Blasts Google Bid To Lift Data-Sharing Order Read More »
In its latest performance report, Reddit said the company added 5 million daily active users and increased its ad revenue by 75% year-over-year, with a focus on enhancing AI-powered targeting and search capabilities for advertisers.
Reddit Advertising Surges In Q4, Grows User Base Read More »
Amazon addresses AI phobia through humor in its “Alexa trying to kill me” theme in the Super Bowl LX ad. Alexa makes the fear so absurd that the actual tech feels harmless in comparison. Well, maybe,
Amazon Twists AI Phobia In Super Bowl Ad Read More »
