Digital Marketing

“Roblox aggressively markets to young children, but fails to protect them from sexual predators,” Florida Attorney General James Uthmeier said.

Domino’s transformed its ad into a remote-controlled trivia game, asking viewers a pizza-themed question before serving a 10-second promo for its Ultimate Gunpowder Chicken pizza.

To help advertisers and agencies better identify worthwhile UGC content, Meta will launch a “Facebook Partnership Ads API,” offering creator evaluations and content access.

House lawmakers advanced a version of the Kids Online Safety Act that would require platforms to establish “reasonable” policies addressing specific harms to minors — including threats of violence, sex abuse, drug use and financial fraud.

We’ve let programmatic algorithms prioritize cheap impressions over real connections, forgetting there’s a person on the other side.

For me, the marketing term of the year was “AI slop.”

Total national TV ad spend is up 7% to $3.17 billion, according to estimates from EDO Ad EnGage.

The problem for many employees, according to a new Harris Poll, is the pressure they feel to give a gift, with 46% saying they feel pressured to spend a certain amount on gifts.

Separate deals announced by WPP and Horizon within 24 hours of each other tell a story about not just the directions they’re heading in, but where the entire industry is going.

This assumes CNN would also not be spun off under any WBD plan.