Digital Marketing

The media industry eliminated 17,000 jobs through the first 11 months of 2025, according to data from Challenger, Gray & Christmas, Inside Radio reports. As in past years, this was largely due to mergers, technological change and changing consumer habits.   

Washington State is imposing a 10.35% surcharge on every firm that utilizes digital advertising, according to the Tacoma News Tribune. This will hurt small businesses, the News Tribune reports.

Despite two tough 2024 Olympic comp months (July and August), the first 11 months of 2025 demonstrated resiliency amid geopolitical and macroeconomic uncertainty. The 11-month average was up 6.4%.

Top artificial intelligence (AI) companies, which have spent more than $300 million on advertising in one year, have moved a least a small share of those dollars to out-of-home advertising.

Like Paramount, other big legacy media companies are still in the midst of a transition period, moving more to streaming from linear TV platforms to compete with companies like Netflix.

You know what would be really great in the new year? President Trump turning his attention to people, places and things far away from the TV business.

Core local TV ad spend is expected to slip 1%, mainly due to over-the-air TV ad spend declining 2% to $13.7 billion. Local cable ad spend will also drop – 9% to $2.0 billion.

When Merriam-Webster announced its Word of the Year was “slop,” it made sense – at least from the perspective of someone who reports on the ins and outs of social media.

First off, it’s about being authentic. Pearl Jam has never put its name on something its members didn’t believe in.

Roku “has no evidence that these minor plaintiffs ever agreed to arbitrate,” class counsel writes in papers filed with U.S. District Court Judge Jesus Bernal in the Central District of California.