Digital Marketing

Fully one-third of all streaming consumers say disparate and confusing content issues among streaming platforms – as well as ineffective content discovery -“impacts the TV experience.”

Many viewers prefer sports docuseries over other nonfiction genres such as true crime or history. Brands can align with these programs as cultural unifiers that cross demographics and borders.

Amazon has issued a cease-and-desist letter in a dispute with Perplexity, claiming that Perplexity’s AI agents are making unauthorized purchases on its platform and violating its terms of service.

The rebranding follows a similar move by IAC last month, when Dotdash Meredith changed its name to People Inc.

The selection followed a formal RFP process involving several agencies. The incumbent was Atlanta-based Cardinal.

Following the launch of its first native iPad app, Meta has announced the first official Apple Watch app for its encrypted messaging platform, expanding more of its services to non-smartphone on-the-go wearables.

New York Attorney General Letitia James is urging a federal judge to reject X Corp.’s bid to strike down a state law requiring large social platforms to disclose their content moderation policies and data regarding enforcement.

New York Attorney General Letitia James is urging a federal judge to reject X Corp.’s bid to strike down a state law requiring large social platforms to disclose their content moderation policies and data regarding enforcement.

Tech industry groups NetChoice and Chamber of Progress are urging the Supreme Court to hear Google’s appeal of an antitrust injunction that requires the company to make extensive changes to its app store.

Two promotional messages will run featuring MSNBC’s top host Rachel Maddow and the late Maya Angelou. In one 60-second spot, Maddow reads the preamble to the U.S. Constitution.