Bark Let Dog Direct An Ad, It Generated A Sales Lift
The chaos-cam campaign drew 48,000 site visits and 1,700 purchases.
Bark Let Dog Direct An Ad, It Generated A Sales Lift Read More »
The chaos-cam campaign drew 48,000 site visits and 1,700 purchases.
Bark Let Dog Direct An Ad, It Generated A Sales Lift Read More »
A California resident who visited Burger King’s website can move forward with a lawsuit over allegations that the fast food chain’s owner failed to honor his request to reject tracking cookies.
Judge Sides Against Burger King In Suit Over Online Tracking Read More »
The companies said they would combine Stagwell’s design, creative and AI expertise with Gradian’s agentic execution engine. The objective: help brands connect their marketing workflows faster and more efficiently.
Stagwell Partners With Agentic AI Firm Gradial Read More »
Google’s Android operating system has virtually no presence on traditional PCs, where Google instead has relied on Chrome OS, but soon that will change, according to reports.
Google's 'Aluminium OS' Project Brings Android To PCs Read More »
NetChoice is asking the 11th Circuit to continue blocking a Georgia law that would prohibit platforms from allowing teens under 16 to create accounts without parental permission, and would bar platforms from displaying ads to users under 16 based on “personal information” other than age and location.
Tech Group Battles Georgia Over Parental Consent Law Read More »
The combined entity will be known as Wpromote X Giant Spoon and will be led by CEO Andrea Bendzick. Giant Spoon’s co-founders Jonathan Haber, Marc Simons and Trevor Guthrie are joining the executive team.
ZMC-Backed Wpromote Acquires Giant Spoon Read More »
Data shows the U.S. ad market expanded half again as much during the shutdown as it did during the three quarters that preceded it. But lag effects are likely to impact early 2026 spending.
Why Ad Spending Grew, Not Stalled During Government Shutdown – For Now Read More »
Based in Miami, she is also charged with the agency’s regional expansion.
Former Havas Exec Bonuccelli Heads Operations For SAMY Read More »
Google is rolling out a feature that automatically links Google Ads accounts with YouTube channels when the systems detect a strong data relationship between the two. The goal is to give advertisers access to stronger audience signals – automatically.
Google Automatically Links Ads With YouTube Read More »
Organic net revenue in 2025 is now expected to be down just under 10%. That compares to the “upper single digits” decline the firm believed it was facing earlier this month,
Another Profit Warning From S4 Capital Read More »