Digital Marketing

TikTok is attempting to bring in more retailers with a new Shop program designed to help brands sell more products on the app, amidst widespread confusion over the implications of its new U.S. ownership,

Consumer advocacy group Public Knowledge is urging a judge to reject Google’s request to lift orders requiring it to share some data about users’ searches with “qualified” competitors and to provide syndicated search results and ads to those competitors.

In its latest performance report, Reddit said the company added 5 million daily active users and increased its ad revenue by 75% year-over-year, with a focus on enhancing AI-powered targeting and search capabilities for advertisers.

Amazon addresses AI phobia through humor in its “Alexa trying to kill me” theme in the Super Bowl LX ad. Alexa makes the fear so absurd that the actual tech feels harmless in comparison. Well, maybe,

Don’t hire a CAIO, but promote an orchestrator who understands how to weave AI into the existing workflow, tools and practices.

In the past, lying all the time carried a price. But that was when we had a responsible media that could be counted on to fairly make the call. Now it’s the opposite of what Carl Bernstein famously called the “best obtainable version of the truth.”

Media has become the connective tissue between brands and consumers in an increasingly algorithmic ecosystem.

Since “The Washington Post” is no longer tracking Trump’s lies as POTUS, I asked some LLMs to estimate how many he made during Year One of 2.0. Take if for what it’s worth.

The NFL has added 440 new brands across all its teams. The largest category continues to be financial brands, totaling around $310 million.

Workers at Hearst Magazines staged a half-day walkout in New York City, demanding better wages, protection against AI and work flexibility, Democracy Now! reports. Their old contract expired last month.